Personal Branding refers to creating a theme throughout your marketing so you can be distinct, hospital notable and authentic. Using this as a basis, ask all your marketing will attract the right customers.
I have worked with dozens of people to create personal brands so that their marketing is more successful.
We work through a series of structured exercises to reveal your brand. Then, using the results, we help your readership get to know you better so they will connect and want to buy your book.